Pre-lim H&M advert & evaluation

How organised were you as a group? What elements of organisation were vital to you as a production group?
As a group, we were well organised most of the time resulting in the majority of the shots being completed. We used our class time effectively to complete many of the shots and the editing showing our organisational skills. However, it is not complete and so obviously time management could have been better for some people. 

What technologies did you use and how did they serve to develop your skills as a media practitioner?
To film our shots we used an iPhone 7 plus. From this, we exported our videos on to one drive something which few of us had used before therefore developing our skills. Furthermore we used iMovie to edit our video, something which I personally had never used before. We each had to edit the video therefore developing our individual media skills.

How creative do you think you were during this process? What elements of the project required creativity and imagination, even though you were given a very structured brief to 'copy'?
Even though we had to copy the 'close the loop' advert, we had to be creative to ensure it looked as much like the original avert as it could since we did not have any of the original set or models. I believe we were quite creative as the settings we chose are similar to the original video however, the most creative shots haven't been completed and so our creativity was not fully tested.

How successful do you think your first draft video is? Use examples from the film to illustrate your evaluations.
I think our first draft is quite successful however, we have not finished it.






In preparation for the next stage of your production work, what knowledge of experience will you take with you into the next project?
Into my next project I will take the skills I learnt about editing to ensure the I get continue to get better at it. Furthermore, I will rely on myself more to ensure that the work is completed.