Yasmin A Level Media

What does Fair-trade do? Fairtrade is a simple way to make a difference to the lives of the people who grow the things we love. We do this by changing the way trade works through better prices, decent working conditions and a fair deal for farmers and workers in developing countries.  Fairtrade sets standards:   Fairtrade Standards social, economic and environmental standards that are set for both companies and the farmers and workers who grow the food we love. For farmers and workers the standards include protection of workers’ rights and the environment, for companies they include the payment of the Fairtrade Minimum Price and an additional Fair-trade premium  to invest in business or community projects of the community’s choice. Fairtrade certifies products and ingredients:  We independently check that our standards have been met by the farmers, workers and companies that are part of products’ supply chains. And in order to reassure consumers that this...

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1. Explain the political significance of the concept of 'press freedom' and its relationship to representative democracy. Why do you think freedom of the press is important? How much influence do you think the government should have about the things reported in the UK press? Press freedom is significant as it presents media institutions with the ability to produce stories in any political alignment that they desire and also publish any stories they feel are in the public interest. This is important as it means the public can receive news stories that they need to hear about even if they damage other people's reputations. It allows all news to be given to the public so that we have all the information we might need about politics and economics as well as celebrity stories in the tabloid newspapers. Without press freedom we would live in a country with state censorship where the government controlled the news we received. This means that they could only publish stories in t...

The Paradise Papers story coverage Write up a description of the main differences between the two front pages from The Guardian and The Daily Mail, looking at both conventions and how the stories have been presented to the reader. The Guardian's front page is full with socialist ideologies using the words "controversial" and "exploiting" in the headline. These negative words show the Queen damaging light connoting that she knew what she was doing. The use of the word "poor" victimises people who don't put their money offshore, worsening the image of the Queen. Furthermore, it refers to the socialist ideas recognising with the audience The Daily Mail front page shows their capitalist ideologies by the use of the word "dragged" to make the Queen seem like the victim in the incident. Additionally, by calling the matter an "offshore tax row", it seems more innocent as though nothing has been done wrong.  The Guar...

"VERSACE ON THE FLOOR" - BRUNO MARS The "Versace on the floor" video opens with Bruno Mars and Zendaya both entering into separate rooms next to one another. As Zendaya walks in her room, it becomes obvious that she is wearing a very short dress which clearly shows off her behind whereas Bruno Mars is fully clothed with a shirt and trousers. Upon entering his room, Bruno walks straight to his piano to start playing and singing the song, still completely clothed with no specific angles showing off any sexualised images. Unlike, Zendaya who is shown in a plunge neck dress clearly showing parts of her dress. Even though the lyrics do match the video, this imagery still isn't necessary. As the song  continues Zendaya bites her lip and makes sexual facial expressions whilst the camera continues to focus on her breast are multiple times whilst Bruno sings normally. At 2:39 Bruno sings "I'll unzip the back and watch it fall", whilst mimick...

American Beauty scene analysis Representation: Lester:  Sarcastic and depressed, Lester gives the audience no reason to like him. He is quite ungrateful for all his wife does for him and is child-like shown when he asks for "ice-cream". In addition to this, Lester is submissive, he does not stand up to his wife and is definitely not the man of the house. Carolyn:  Formal and caring, Carolyn controls as much as she possibly can within the family and each persons life. Behind the front, Carolyn is in despair, desperately pretending she's okay.  Jane:  Quick witted, she often makes remarks at her fathers poor efforts. Jane seems more in control of her emotions more than any other.  Boy:  Creepy as he is spying on a family through their kitchen window. In addition to this, it is incredibly random as the scene before is juts a family having dinner whereas now the family are an enigma and seem vulnerable. Mise en scene It is a typical family home wi...

The initial difference between the group D 'The Sun' Tabloid and the group A 'The Daily Telegraph' Broadsheet is the size and layout of the paper. It is obvious that the two newspapers strive to meet to different audience expectations , traditionally a Tabloid features a larger main headline (possibly with ellipsis) with multiple visual images and a little amount of copy unlike the Broadsheet which contains a much smaller main headline, possibly a few other headlines, and a mass of copy . In addition to this, Tabloids are expected to focus on 'soft news' including sensationalist language and celebrity lives unlike Broadsheets which centre on 'hard news' covering economics and politics appealing to a different demographic group. As you read both front pages the Tabloid mode of address is informal and colloquial with dumbed down language to appeal to a larger audience , whereas the Broadsheet mode of address is formal...